Pegging
Have you concluded that you really should expand the definition of (what you call) “your market”? Instead of diving in to try to reach millions of people you don’t know, try a technique called PEGGING...
View ArticleAvoid Wishful Thinking and Presumed Conclusions During Deal Making
A deal is a sale with a non-customer. Some deals help your company acquire new technologies or capabilities more quickly than trying to develop it yourselves. Some mergers and acquisitions are done...
View ArticleAre You Ready to Live Above The Radar?
As the President/CEO of a $20+Mil/yr company, you now live above the radar. You’ve been successful and others are watching to see what your next move will be. You used to drive the growth of your...
View ArticleHow to Resuscitate Your Product/Service Development Process
If your business feels like it’s on life support, look at your product development process right now. Working harder, laying people off, cutting expenses, and wishing the banks would loosen up a bit...
View ArticleIf You Decide to Take a Chance and Develop a Truly Innovative Product
A lingering recession is actually a very good time to introduce exciting new products. Continuing to provide the same old thing just doesn’t do it. But a product that truly represents “value add”,...
View ArticleWhat Role Does Loyalty Play in Your Organization?
This will inevitably be one of those blogs where I ask you to think rather than provide a firm answer. It’s just that I’ve noticed some business people getting into trouble with loyalty issues...
View ArticleHow Can Changes in Technology Influence Growth Strategy Decisions?
No matter what industry you are in, advances in technology influence what your growth strategies should be. Maybe you don’t view your company as directly related to technology. Perhaps you sell things...
View ArticleDo Some Homework Before Expanding into “THE CITY”
Recently, I was visiting with a family from Vietnam. They were convinced they knew what America is like because they had visited New York City. To me, that is like saying you have a sense of Mongolia...
View ArticleThe Limitations of Interdependence
What do you think? Will Joe stay or leave? And, more importantly, what would you do? Joe had worked in the operations side of his uncles’ technology company for ten years before he told them that he...
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